News

LLM Optimisation (LLMO): How It Works & How to Create LLM-Friendly Content

Search is not simply ranking blue links. AI platforms like ChatGPT, Google AI Overviews, and othe...

Voice Search Optimization: 5 Best Practices to Improve Your Result

As the world becomes increasingly centered around convenience, voice search is a convenient tool...

Google's New Shopping Experience: A Game-Changer for Consumers and Marketers

Google has recently launched an updated version of its existing product, which aims to revolution...

Google’s SEO Tip: How to Get a New Website Picked Up Faster

When launching a new website, getting it recognized by Google as quickly as possible is vital for...

Google Officially Retires Cache: Search Operator, Redirects Users to Internet Archive

Google has quietly removed its documentation for the cache: search operator, signaling the end of...

Google pulls back AI Overviews after mobile search impact

In May 2024, Google started rolling out a new feature called AI Overviews for user search. Here’s...

Google Ads Launches Brand Recommendations Powered by AI

In a significant move to enhance the efficacy of digital advertising, Google announced the launch...

Google Begins Enforcement of Site Reputation Abuse Policy With Portions of Sites Being Delisted

On May 6, 2024, Google initiated rigorous enforcement of its newly minted site reputation abuse p...

Ex-Google CEO Implies AI Search Will Have No Links

Eric Schmidt, the former CEO of Google, recently shared a thought-provoking vision for the future...

Google Launches New 'Saved Comparisons' Feature For Analytics

On May 8, 2024, Google announced the launch of a new feature in Google Analytics 4 (GA4), termed...